The heavyweights of luxury accommodation industry gather for the first time in Northern Europe
In October 2019, the best of the best in luxury accommodation will travel far north to network and be rewarded in one of the most prestigious industry events, World Luxury Hotel Awards. The event will be held in Rovaniemi, Finnish Lapland, at Arctic TreeHouse Hotel and SantaPark. Arctic TreeHouse Hotel is a luxury design hotel at the arctic circle. It has been granted many different industry awards since its opening in 2016, and in the 2018 World Luxury Hotels Awards in Bali, Arctic TreeHouse Hotel was named the official European Continent Winner in the Luxury Forest Resort category.
“TO US, IT IS A SIGN OF THE INDUSTRY’S GROWING INTEREST IN LAPPISH LUXURY”
This is the first time the World Luxury Hotel Awards gala will be held in Northern Europe. “To us, it is a sign of the industry’s growing interest in Lappish luxury,” says Ms. Katja Ikäheimo- Länkinen from Arctic TreeHouse Hotel. “According to our definition, luxury is about simple, natural and sustainable experiences that are so rare these days, especially in big cities. To us, luxury means, for example, pure air and nature, or simple, stylish and functional Nordic Design with luxury comfort in every stage of the experience. The atmosphere is easy-going and the service is genuinely heartfelt, yet everything is executed with utmost professionalism.”
The Executive Director of Visit Finland, Mr. Paavo Virkkunen, is also pleased. ”This gives a welcome lift and well-earned global awareness to the luxury accommodation industry in Finland,” he assures. The mayor of Rovaniemi, Mr. Esko Lotvonen, sees the event as an opportunity to represent Rovaniemi as an excellent place for investments.
WE FEEL THE MAGICAL FINNISH LAPLAND IS DEFINITELY A BUCKET LIST EXPERIENCE AS ATTENDEES CAN LOOK FORWARD TO BEAUTIFUL NATURAL WILDERNESS, REINDEER SAFARIS, THE PHENOMENON OF THE NORTHERN LIGHTS, AS OF COURSE SANTA CLAUS
Established in 2006, The World Luxury Hotel Awards is a global organization that recognizes and awards luxury hotels, spas and restaurants for outstanding achievement. Every year, the Awards are handed out in a gala event that gathers together the key players in the luxury accommodation industry to celebrate exceptional achievement and to network and forge new opportunities. “Our awards events are attended by the elite leaders of the international luxury hospitality industry. We are excited to bring all our clients to Finland. We feel the magical Finnish Lapland is definitely a bucket list experience as attendees can look forward to beautiful natural wilderness, reindeer safaris, the phenomenon of the northern lights, as of course Santa Claus,” says Michelle Snyman, the Brand Manager & Events Coordinator of World Luxury Hotel Awards.